CopywriterNew York, United States Additional Location: New York, New York | Novi, Michigan Job ID: R-17445-2022
A Career at HARMAN
As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day.
About the Role
Huemen is looking for a Copywriter with Social Content Experience to join our Brand Communications team focused on all creative efforts for the Harman portfolio of global audio brands. This is a special opportunity to grow your experience as part of a tight-knit team in a young agency as it grows and evolves.
The Copywriter will work with the agency’s copy lead and a team of designers to develop compelling and culturally relevant creative for multiple cross-platform executions across several types of media: web & email, social, video, print, retail, presentations, events, etc. The work will be a mix of B2C and B2B. While general copywriting will be your day to day, you’ll also be our go-to creative when it comes to social media storytelling.
You will report to the Copy Lead within Huemen’s Brand Communications department.
What You Will Do
Write and edit across a broad range of media in English.
Develop breakthrough, culturally relevant copy for a variety of brands.
Generate creative copy to market products to the audience and drive sales for Harman – from consumer to luxury audio to automotive.
Work with the copy lead, art director and creative team to create the written expression for brand campaigns, marketing, and creative initiatives.
Help clients conceive and then execute their social content across platforms – from strategy to concepting to creative development.
Serve as our team’s social media subject matter expert – understand best practices and keep us up to date with trends across channels.
Act as a contributor to both external business pitches and awards submissions.
Work with designers, user experience architects and marketers to achieve a shared, successful vision (a flexible attitude to collaboration is essential).
Deftly and enthusiastically pivot between high-concept projects (e.g. campaigns) and more mundane requests (e.g. powerpoints).
Interface with Huemen’s clients on a daily basis both internal (Harman) and external (new business); from junior staff to executive level leadership.
Build client relationships – clearly convey your creative concepts and help get clients excited to work with Huemen.
Present work – essentially “selling” your creative output to clients; working to align them to the creative vision; and problem-solving on the fly in cases when clients have concerns/questions/issues with something you created.
Write and ideate according to each client’s particular set of brand guidelines.
Write and draft copy at various levels of complexity, being able to translate and convey concepts to consumers in a way they will understand.
Mentor junior creatives and help guide their creative.
Proofread and edit work – yours and others’ – to ensure error-free copy.
What You Need
Bachelor's degree in English, communications, journalism, or a similar discipline
4-6 years of creative copywriting experience, ideally at an agency
Professional copywriting experience and legitimate social content strategy experience, ideally from an agency or a permalance background.
Demonstrated ability to translate client message into effective communications
Excellent listening and verbal communication skills; the ability to speak effectively and confidently with an array of people
A true passion for all things social. And a thorough understanding of: platform requirements, best practices, trends and jargon, what works/what doesn’t, how to publish posts.
A culturally relevant perspective on tech & innovation – and the ability to translate the latest pop culture, fashion, and tech trends into creative marketing
The ability to tease compelling emotional benefits from nondescript technical features
Be self-motivated, well organized, and up to the challenge of ever-changing timelines, requests, and deliverables
What is Nice to Have
Proven ability to present and sell your creative work to the creative team and clients alike
An innate understanding of the social media landscape
A passion for music and the ability to put it into words
Experience in the consumer electronics industry
A background or strong interest in art and design
What Makes You Eligible
Be willing to travel up to 5% domestic and/or international
Be willing to work in an office environment in Midtown Manhattan, although HARMAN currently practices a Flexible fully WFH Environment.
Successfully complete a background investigation and drug screen as a condition of employment
What We Offer
Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
Extensive training opportunities through our own HARMAN University
Competitive wellness benefits
Access to HARMAN Campus Fitness Center and Cafeteria
An inclusive and diverse work environment that fosters and encourages professional and personal development
In order to comply with the New York City Vaccine mandate, HARMAN requires that all New York City employees be fully vaccinated against COVID-19 as a condition of employment and provide proof of such vaccination prior to commencement of employment, unless a medical or religious exemption in accordance with applicable law is approved.
HARMAN is an Equal Opportunity /Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or Protected Veterans status. HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. (www.harman.com)