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Marketing Specialist, Trade Communications

Date: May 21, 2019

Location: Northridge, CA, US

Company: HARMAN International

Requisition Id : 116335 

Additional Work Location(s) ​​​​​:  

Position Summary:

We are looking for someone who can create retail theater to help tell the JBL & Harman Kardon story in retail (Heavy JBL Focus). This person will help drive US Trade & Shopper marketing excellence by helping create innovative customer solutions. Chief among this role’s responsibility is to assist with trade show planning and execution and lead Harman’s trade communication strategies and tactics.  This role works across all customers – both national and local, as well as with all sales reps and marketing counterparts. This role will also assist with in-store trade creative development and execution. This person will report to the Sr. Manager of Trade Communications and Product Marketing.

Job Responsibilities:

  • Collaborate with third party agencies to lead creative implementation and management of all aspects of trade communications and trade shows
  • Lead development and distribution of newsletters, price lists, customer account information, and promotional calendars
  • Assist with all communications for US product announcements marketing and sales activities
  • Manage and maintain Promotional Calendar and assist with monthly update conference calls in collaboration with sales and marketing leadership
  • Work collaboratively with manager on coordination and logistics for high profile US region events and Trade Shows including CES and annual national sales meetings.
  • Ensure all aspects needed for event success are accomplished including show site logistics and coordination of onsite entertainment when applicable
  • Manage regional marketing assets via Harman Media Library for dissemination to customers and sales team
  • Refresh and update design, layout and product assortment for Northridge Campus Product Showroom to showcase and highlight new product launches
  • Assist with execution of product merchandising including creation of POS (point of sale) displays and updates.


Basic Qualifications:

  • Minimum of 1-2 years consumer marketing experience
  • Experience in a large organization or agency is preferred.
  • Previous customer marketing experience is a bonus.
  • Experience selling programs internally or externally is a bonus.
  • Strong Microsoft Word, Excel and PowerPoint
  • Photoshop experience is preferred.


Preferred Qualifications:

Results-Driven:  Having a proactive, goal-oriented approach to decision making.

  • Demonstrates a proactive and collaborative approach to troubleshooting and problem solving
  • Capable of handling multiple projects / initiatives simultaneously and executing to completion


Team Player: Having respect for colleagues; leading teams with clarity and accountability.

  • Proven team player with excellent communication and interpersonal skills who can effectively work with all levels of a global matrixed organization.
  • Accepts overall accountability.
  • Demonstrated ability to share knowledge and best practices with teammates.


Change Orientation:  Able to adapt to changing demands and conditions.

Customer Focus:  Providing exceptional service and quality to external and internal customer.

Self-Awareness:  Accepting responsibility for personal development and actions.

  • Clearly understands objectives and strives to exceed them.
  • Takes ownership for personal career and skill development.


Eligibility Requirements:

  • Willingness to travel 15% of the time
  • Willingness to work in Northridge, CA
  • Any offer of employment is conditioned upon the successful completion of a background investigation and drug screen.



HARMAN ( designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things.  With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 25 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics. HARMAN is an Equal Opportunity /Affirmative Action employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or Protected Veterans status.  HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. Looking for a challenge where your experience is valued? Come see what you can achieve as a leader with HARMAN!  (


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