Share this Job

Online Marketing Specialist

Date: Jan 9, 2019

Location: Manila, Phillippines, PH

Company: HARMAN International

Requisition Id : 114524 

Additional Work Location(s) ​​​​​:  

  • Develop effective consumer value propositions, brand strategy and identity, and go to market plans for newly created JBL mobile application.
  • Lead and coordinate with internal teams and external teams like agency, distributor and marketing partners to ensure efficient execution of marketing plans for online advertising, PR, product marketing, loyal customer program and community activity.
  • Strategize and implement innovative and proactive marketing story together with off-line store operation team to establish Omni-channel business concept.
  • Supervise and support the creative and social asset and content development process of mobile application.
  • Management of loyal customer database and implementation of attractive program with analysis of customers and geographical data to establish strong engement of customers.
  • Plan and execute an online-offline connect in the consumers’ shopping and experience journey.
  • Develop and implement digital marketing activity at social media and community for brand awareness, engagement strategy for consumers and promotions.
  • Business development and brand establishment at E-commerce platform.
  • Work to achieve group objective to increase awaress and followers in Social Media accounts.

HARMAN ( designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things.  With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 25 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics. HARMAN is an Equal Opportunity /Affirmative Action employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or Protected Veterans status.  HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. Looking for a challenge where your experience is valued? Come see what you can achieve as a leader with HARMAN!  (


Job Segment: Business Development, Interactive Marketing, Online Marketing, Advertising, Marketing, Sales