Company Summary:
Harman International Industries, Inc. is the worldwide leader in the manufacture of high-quality, high-fidelity audio and electronic products for automotive, consumer and professional use. It is the parent company behind an array of legendary brands that includes Harman Kardon®, JBL®, Mark Levinson® and Infinity®. The Company has developed, both internally and through a series of acquisitions, a range of product offerings. It operates in three segments: Automotive, Consumer and Professional. The Automotive segment designs, manufactures and markets audio, electronic and infotainment systems for vehicle applications primarily to be installed as original equipment by automotive manufacturers. The Consumer segment designs, manufactures and markets audio, video and electronic systems for home, mobile and multimedia applications. The Professional segment designs, manufactures and markets loudspeakers and electronic systems used by audio professionals in concert halls, stadiums, airports, houses of worship and theme attractions. For more than 50 years, our legendary brands have taken a leading role in the creation and innovation of progressive technologies, from the world's first car radio in 1948 to today's most revolutionary infotainment systems.

 

Essential Responsibilities:
 Deliver brand (Soundcraft and Studer) marketing programs.
 Define and deliver local initiatives to build profile and increase business for Soundcraft and Studer across the US markets.
 Definition, budgeting, delivery, measurement and management against agreed business objectives.
 Deliver programs into the following target markets:  Recording and broadcast sectors; tour sound; installed sound / contracting (specifically theater and house of worship applications; and analogue live and PPA range.
 Work across all brands to deliver agreed trade shows.
 Manage US-centric web presence.
 Research market and feedback trends and product needs to Product Management and liaise with sales channel.
Establish close working relationships with strategic accounts, e.g., GC, MF etc., and US rep firms.
 Liaise with industry press and PR firm on US releases.
 Manage marketing suppliers for design, promotions, merchandise, etc.
 Liaise with other Harman Pro brands to best leverage resources and brand values to the benefit of the group.
 Provide hands on contribution to locally deliverable collaterals, including development of written, presentation and electronic media.
 Manage product collateral inventory for sales channel.
 Manage within budgetary guidelines. 

 

Basic Qualifications:
 Experience in a professional marketing role essential.
 Requires a bachelor’s degree in marketing and/or marketing communications.
 Pro-audio industry experience.
 Customer oriented.
 Highly team and goal oriented.
 Proven project management skills.
 Familiar with the needs of the sales channel.
 Excellent interpersonal and presentation communications skills.
 Results and deadline-driven.
 Ability to conceptualize.
 Requires excellent communication skills with the ability to write with clarity, brevity, creativity and persuasion.
 Must possess excellent interpersonal skills and the ability to work well at all levels, both internally and externally.
 Must be highly flexible and adaptable.